meaningful client engagement

Are your clients engaged? 5 great ways to create meaningful client engagement.

(To find out, don’t look at their ring fingers. Look at your sales figures.) We talk a lot about the efficiency and operations of your company in this blog, but when you boil everything down, there’s only one thing that matters – YOUR CLIENTS. Because without them, your business doesn’t exist. And in today’s business[…]

A hire calling – Tips for improving your hiring process

One of the most frequent topics that comes up in my conversations with business owners and managers is the challenge of finding the right employee. Landing a great employee is tough, but for a lot of people I talk to they’re even struggling to find employees who will show up. Having had many conversations about[…]

Sure, you can handle stress, but can your budget?

You know me. I am all about strategic planning. I blog about it, talk about it, dream about it, blog about my dreams about it. I like strategic planning. I think it’s crucial for small businesses. So it is only logical that I would be a huge proponent of budgeting because that is one of[…]

CRM stands for Clients Really Matter

Actually, CRM stands for Customer Relationship Management, but it might as well stand for clients really matter, because they do. And a CRM system will help you show it. Regular readers of this blog know how important I think it is to collect client information – for everything including marketing, pricing, identifying your ideal client,[…]

employee engagement and leadership

What is your business’s most important asset?

And are you treating it that way? Overheard at a coffee machine somewhere in Indiana: MANAGER 1: We need to spend some money to train our employees. MANAGER 2: Yeah, but what if we train them, and they just leave? MANAGER 1: Yeah, but what if we DON’T train them, and they stay? When asked[…]